Some people still do not understand Twiter ...
Twitter is an influential social network for a long time now, but there are still people who do not understand its power (or how to use it).
This is particularly true when it comes to developing a large list of followers.
With a few small changes in your strategy on Twitter, you may be well on your way to winning folloers that will actively engage with your content.
Buying followers might seem like a good idea, but if they never engage with you - what good is it?
By winning followers in an organic way, you will have access to a group of highly committed users.
Here are 5 tips that can help you build a long list of Twitter followers on an organic basis.
1 - Get in the habit of Reply and Retweet
On Twitter you can have occasional conversations with your followers, showing all your human side. Some people or companies do not know how Twitter works and often make the mistake of only talking about themselves, and post jargon on each of their publications.
But to increase the number of followers on Twitter, you need to highlight yourself by having conversations with your existing followers and potential followers. These conversations must be natural and without any promotional content.
There is also a lot of reciprocity on Twitter. When someone follows you, be sure to check their profile and follow them if what they do is appropriate with your domain. Also, when you reply to a particular tweet, mention the user's name.
Retweeter is another good way to show courtesy on Twitter. If you see a publication on Twitter that is linked to your site or brand, retwee. You can also add your own comment in the tweet to personalize it.
2 - Deliver good content regularly
Those who regularly publish informative content are more likely to increase their number of followers. People like to read new information and the more information you share, the more engagement you have on your Twitter page.
Keep the 80/20 rule in mind when you publish. About 80% of the content you post should be purely informative while the remaining 20% may be promotional. Also, try alternating with text and visual content. The visual content can be quite attractive and can attract more people.
From time to time, you may not find enough time to create content or look for content that might be of interest to your followers. In this situation, you can use a content discovery tool to help you.
Here are some tools you can use:
- Storify allows you to find news and other content, and lets you create your own stories by adding images and text. You can then share your creations with others on your social networks.
- Pocket is a content curation tool that lets you save content as you read on other sites to use later. With Pocket, you can easily group items and put labels to retrieve them easily.
3 - Monitor hashtags and popular topics
The small pound symbol on your phone is now part of an enormous technological culture. Hashtags are used to categorize the infinite flow of content on Twitter and can also facilitate the discovery of your tweetsfaciles. The use of good hashtags in your publications can be very advantageous as it helps to put your tweet on the radars of other users.
To be able to use hashtags successfully in your tweets, take a look at the popular hashtags that are relevant in your field. By posting your content, include some hashtags in the tweet - focus on a few. Do not overdo it.
Also look at popular topics and try to publish tweets that recognize specific events that happen in your neighborhood. In this way, your followers will know that you are also involved in what is going on around you.
Using hashtags in your tweets can be a good way to raise awareness about an upcoming event, and even a contest. You can also create and promote your own hashtags on Twitter.
4 - Engage in conversations with influential people on Twitter
Find influential people in your industry via Twitter. Mention them in your tweets and engage them in conversations that affect your business. These opinion leaders will in turn share your content, giving you more exposure to a larger network of users on Twitter. If you are not quite sure how to find these people, create lists on Twitter.
If you can make an influential person on Twitter mention you in a tweet, this can have a huge impact on the number of retweets or followers you may have. According to a survey by Augure, Twitter is the best channel to create working relationships with influential people in your industry.
However, it is important to be polite and to reciprocate. If an influential person makes mention of you, make sure to leave a tweet thanking them and of course, also retweave the publication to your subscribers.
5 - Promote your Twitter account
One of the easiest ways to earn more followers is by advertising your Twitter page. Create an attractive Twitter profile with an attractive header image and a relevant profile image. Yes, it means that your favorite dog or cat can not be your profile picture!
Write down the details of your Twitter page wherever possible. The best places are of course your own site or blog. You can also include your Twitter page at the end of your blog posts and also incorporate a Twitter feed on your blog page, or in the sidebar.
That does not stop right there. You can also promote your Twitter page even by being disconnected. Print it on brochures and business cards since this type of material is still used. You can also include your Twitter account in your email signature to get more exposure.
In summary
Twitter provides a multitude of opportunities for people who want to get known or make their business known. The key is to manage your Twitter account properly and be looking for new ideas and trends that can be used as part of your strategy.
Keep in mind these 5 tips on Twitter as you engage in a mission to win more followers. Publish good content, be courteous, get involved in conversations and discussions with your followers and influential people, and watch your followers grow!
1 comments:
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